Today, it should come as no surprise that logos significantly impact a business’s success. That’s why you need to ensure you have the right logo to represent your brand. One of the challenges business owners face when it comes to logo design is size.
Today’s world is a highly competitive one for designers. To secure work you need to “wow” potential clients within seconds of getting their attention.
The business landscape is fiercely competitive, so how can a start-up leave a lasting impression when pitting against other fishes and sharks in the saturated sea? There’s undoubtedly plenty of reasons heavy-hitting corporations make it into the big leagues, but one thing is for sure: every budding business needs a great logo to carry their identity and set them apart from the cutthroat crowd.
Your logo is the face of your brand. It appears on every piece of literature, in ads and on your website. If you’ve designed it the right way, it speaks to people about who you are and what you stand for. However, placing it in the wrong spot can make it fade into the background and lead to lack of brand recognition.
There is always a psychological aspect of any design. This psychology is why people are more inclined to love specific brands, their products, or their brand identity. Design plays with the mind, and making a set of graphics for a business is more than just what looks friendly and pleasing. Customers can often feel out companies based on their initial run-ins with their logo designs and other elements like colors and patterns.
Branding and visual identity are often used interchangeably because many think that they have the same meaning and function. However, these two are not the same!
Congratulations for being selected as the logo contest winner. Oftentimes, clients may still have additional revision requests on the winning design. In this article, we will show you how to handle logo revision effectively on the 48hourslogo platform.
Coming up with a logo for your online platform requires you to make good decisions that will help your business stand out. There are so many different businesses, not just in your niche but across different markets. That means your logo needs to be a defining signature that is easily recognizable and market-ready.
One of the most significant elements your company must have is a logo. If your company were a human, the logo would be its face—this is why effective logo design is so important. Whatever you and your graphic designer come up with, make sure it represents your brand well and stays as your logo for years.
Brand identity design is a set of visual design elements surrounding your logo in order to achieve a consistent and professional image of your brand. When creating your logo project, you can specify a list of brand identity designs to be also included. Or, if you already have the logo, you can also design brand identities based off your current logo