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Business Branding

Logo & Branding for Bootstrapped Businesses – Our Guide

In marketing, a lot goes into your branding efforts. From blogging to video reviews, there are dozens of creative ways to get your business to stand out. Branding is what allows your business to develop a voice, identity, and value, but it isn’t as burdensome or costly as you might think. In fact, there are a plethora of options beyond just logo designs and quirky websites that you can consider that will work within your budget. Here’s how you can get the most out of your branding budget with the resources you already have. 

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Business Branding

Why You Should Use Email Signatures?

Doing business today means knowing how to get the most exposure to customers. Social media has democratized attention. People have access to more content than ever before, so it can be difficult for a company to break through the noise and capture their audience’s attention. It’s easy to swipe away from an article or close a tab playing a video if it stops being interesting.

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Business Branding

3 Effective Ideas for Your Business Card Design – Our Guide

Times change, and while we live in a digitally-oriented world where paperless offices are dominating the workforce, some traditional marketing tools remain just as relevant to-date: business cards

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Business Branding

What is Your “Why?” Find The Purpose of Your Brand

If you think the purpose of your brand needs no explanation, think again. We tend to concentrate on our company’s needs and see the product or service we are selling as a top priority. So, before you start to look for your company’s purpose, take a moment to define what realistic goals you need to reach to run a successful business, and to guarantee the best user experience for every customer. Your brand’s “why” cannot simply be answered by what you have to offer; it has to focus on your audience and how you can answer their questions and solve their problems. Potential customers or clients are looking for a business that instills trust and has the ability to make a meaningful impact on their lives. If you can’t describe the purpose of your company brand clearly, chances are you are wasting the potential of your best asset. 

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Uncategorized

10 Craziest Business Ideas that Will Succeed in 2020

Becoming a big-time entrepreneur is perhaps the biggest dream of most people. At the same time, it is super challenging especially considering the huge competition in the modern world of business.

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Logo Tips

9 Most Popular Google Fonts For Logo Design

Google Fonts is a huge collection of free open-source fonts curated by Google and developed by font designers around the world. 48hourslogo being the most affordable logo design marketplace, free Google fonts are used extensively in our logo design contests. Based on a quick study of our most recent 100 winning logo designs, here are the 9 most popular Google fonts for logo designs.


Open Sans is a humanist sans serif typeface designed by Steve Matteson, Type Director of Ascender Corp. This version contains the complete 897 character set, which includes the standard ISO Latin 1, Latin CE, Greek and Cyrillic character sets. Open Sans was designed with an upright stress, open forms and a neutral, yet friendly appearance.