Candy logo design inspiration
Make it mouthwatering
It's no good if you have the tastiest candy around if your logo doesn't convey that. Designs that are pleasing to the eye translate to a positive experience, therefore a beautiful design will attract and excite. Airbrushing can be used to give flat colors a glossy sheen often found on candy and other sweet treats. If you want to convey a luxurious brand of chocolates then focusing on the packaging can help prompt memories of boxes of chocolates tied up with ribbon and bows.
Coat it with color
Pink and red are the most popular colors of candy as they mimic the natural sweetness found in the berries often used to flavor them. Strawberry, raspberry, and cherry are the most popular choices with citrus flavors of orange, lemon, and lime also used. However, as citrus has a sharper taste it is less reminiscent of the sweetness associated with candy, and so these colors should be used sparingly. Our designers can help you pick a color combination for your candy logo that makes a sweet impression.