Business Context
I am a business consultant with 25 years of experience in business transformation and change management. In the recent years, I have focussed on radical organizational change. I have recently received a doctorate degree for my scientific research about radical organizational change in the context of the (metaphorical) sacred cow. The sacred cow (in some cultural contexts) is a metaphor for an outdated paradigm that ought to be overcome by a paradigm shift. This is why I would like to have a sacred cow as the centerpiece of my logo.

What the logo should show
There should be two versions of the logo: One with just the graphics (the sacred cow) and another one with the graphics and my name next to it, preferably on the right side. There should be no additional claim etc., since I will use the logo in the context of different languages. My name on the logo should read as "Dr. Stephan Meyer".

How the cow should be represented
I suggest a simplified head of a cow with something that represents its sacredness. That could be either an ellipsis above its head, or an aureole around it / in the background. I would prefer a representation that is less photo-realistic and more stylized/abstract (think of Picasso). Please be creative!

The tonality of the logo
The logo should preferably be able to evoke three emotions in the observer:
* Curiosity about the suggested approach
* Sympathy and light-heartedness about a topic that is otherwise often considered as difficult (radical change)
* Trust in me as the expert who helps to guide the client through the process of change

Technical things
The logo should "work" (i.e. be clearly recognizable) in different colors, to be shown either on light or dark backgrounds
There should also be a png included with transparent background

If you have any further questions, please don't hesitate to ask.


Excellent customer-client interaction. Very responsive to my demands. Thank you!