Hi team - attached is the base logo which is our family name's crest/shield. I'd like to start by enhancing this design, but ultimately we're looking for a name logo design to complement the crest. 

On the crest: We can play with the colors but we'd like for the images on it to remain close to the original (ex: we can change how the fish looks, but a fish must stay on its place on the crest). It should communicate: luxury, quality, strength, timeless. It should be simple, not too overbearing or busy - think of Rolex's crown. Keep in mind how it will look on the face of a watch, on its dial, on its band. 

The word design logo is "TAG". It should complement the same message as the crest. Timeless, Quality, Strength. It should look good on the face of a watch on a standalone basis. No real parameters here - just, strong, timeless, luxury, quality. 

Phenomenal designer to work with! The designer understood what we were trying to communicate through our logo and nailed it. Extremely happy with our logo and would definitely work with this designer again on future projects. Thanks again!

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