Both of us owners/operators are from California and embrace our environment (surf/sand/water).  We're looking for a logo that looks great on clothing as a brand but is also very telling of who we are as a business.  'Slapped' comes from us slapping dough as a part of the pizza making process.  It's part of our flare at events.  We want our logo to be cool, somewhat edgy...maybe with a pizza dough that looks like it has some movement.  I googled 'surf brand logo' and 'hip hop brand logo' and 'skate brand logo'. This is what we're looking for.

Slapped Woodfired Pizza