It is critical for the logo to convey:
- a happy, eager dog
- an element of magic--might be a jar with lid popping off and 'magic' spilling out in the form of stars, etc; magic wand with a swirl of stars coming out of it, star burst background, etc--see attachments for examples

Text to include:
- 'Pill Magic' as primary text, 'for Dogs' as secondary text. Consider showing 'for dogs' in a different font, different color, maybe superscript or subscript

We want color palettes similar to products currently on the market. The Kong (TM) brand of pet treats uses shades of red/white/blue/silver. The Pill Pockets by Greenies (TM) brand uses shades of green/white/tan/brown. We will consider logos in either palette. See attachments for examples of Kong and Pill Pocket products.

Here's why we chose the sample logos from 48hours:
- Colorado Pet Education: good colors from red/white/blue palette
- High Grove Early Childhood: happy, eager dog; good use of primary and secondary text. 
- Easy Retriever Training: good colors from green/white/tan/brown colors, dog looks happy but could be more eager
- Throw the Stick: happy, eager dog, colors fit with the green/white/tan/brown palette
- Fawcett's Mediterranean Cruises: Fireworks in background look similar to magic starbursts, also like colors.

Thank you!


Sanu provided excellent customer service as well as the winning design. Communication was easy and responsive. Responses were timely and showed understanding of our requests. We&#039;d definitely use sanu&#039;s services again.

Pill Magic for Dogs