Elevated Lighting

Logo Name：

Elevated Lighting

Company Intro：

Quality landscape and exterior lighting.

Instructions：

The attached images are our current logo. We no longer focus on permanent lighting, so we want any reference to permanent lighting or “permanent lighting specialist” removed entirely. We like the overall style and feel of our existing logo, but we want the following changes: Remove the peaks and skyscraper elements Remove any sky or skyline imagery Keep the logo simple, refined, and timeless Our goal is for the logo to communicate: Elegant High-class Luxury / premium Expensive feel We want something that would feel at home on: High-end homes Upscale neighborhoods Luxury branding (vehicles, uniforms, website, signage) While we like our current logo style, we are also open to fresh, new design concepts that still align with a clean, bold, and sophisticated luxury brand. We welcome creative direction as long as the end result feels premium and upscale, not trendy or busy. If you want, I can also add: Font examples designers should reference Color palette direction (black, white, gold, charcoal, etc.) A “do not use” list (no cartoon, no playful fonts, no clutter) Just tell me. yes Perfect. Here’s a fully dialed-in, designer-ready brief you can copy/paste and send. This is the kind of direction good logo designers love because it’s clear but still gives them room to be creative. Logo Recraft / New Logo Design Brief Current Logo The attached images are our current logo. We no longer focus on permanent lighting, so any reference to permanent lighting or “permanent lighting specialist” must be removed entirely. We like the overall feel of our existing logo, but want it cleaned up and elevated. What We Want Changed Remove all peaks, mountains, skylines, and sky elements No buildings or city imagery Simplify the design while making it feel more premium Brand Direction The logo should communicate: Elegant High-class Luxury / premium Expensive feel Think: Upscale residential services High-end neighborhoods Brands that look confident, established, and refined The logo should look great on: Trucks & trailers Uniforms & hats Website & social media Yard signs and printed materials Open to New Concepts While we like the direction of our current logo, we are absolutely open to fresh, new design concepts that align with a luxury, timeless brand. Creative freedom is welcome as long as the result feels high-end, clean, and professional. Font Direction We prefer: Luxury serif fonts or modern high-end sans-serif fonts Clean, readable, and bold Nothing playful or cartoon-style Avoid: Script or handwritten fonts Overly trendy fonts that may feel dated quickly Color Direction Preferred palettes: Black & White Black with gold or muted gold accents Charcoal, deep gray, or dark neutral tones Avoid: Bright colors Neon Blue/red contractor-style color schemes Design Style – Please Avoid No cartoon mascots No clip-art style icons No busy or cluttered designs No “cheap” or overly aggressive contractor look Overall Goal A logo that feels: Established Premium Trustworthy High-value Something that instantly signals: “This is a high-end service, not a budget company.”

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Reference Samples：