- Logo Name：
- Women Who Win
- Company Intro：
- Political Leadership Coach for elected women in office, specifically the Florida House of Representatives. Target audience is women who have been elected to serve in the Florida House as a State Representative.
- Could I see some designs that don’t have a Capitol in them and don’t highlight woman in the name. Maybe a play on the word Win. I'd love to see what it would look like to do a play on the dome of the old Florida capitol or the Florida Capitol itself since the business is geared toward women who work in the capitol. I definitely want the color navy in it and I'd like there to be gold or rose gold, maybe even the dome in one of those colors. The brand and color need to be representative of the fact that it's political yet without the typical red, white, and blue. I like the idea of a soft pink to add femininity. As a whole I want the fonts and colors used to communicate professionalism, sophistication, power/strength, and femininity. With these things in mind I'm also open to other ideas, as long as the message communicated meets the statement above. I also love Spartina's take on the Florida Capitol, though it's not as professional as I probably need to be, but I did included 2 images for reference.
- JHi Designers! I'm really excited to have narrowed things down between the two of you. There's still a few different looks I'm deciding between and I'm excited to get your creative thoughts and ideas. One thing worth noting is that both of your designs I liked the most had Women Who Win on the same line. I'm not completely ruling out emphasizing Women, but I have mixed feelings about it. I'm going to attach a few photos of a couple other designs that had been submitted, most of them I'm attaching to give example of different fonts I really liked, I'd like to try to see what things look like in a few different fonts. I'd also love to have a logo that can have an actual image that's associated to my brand, then that image with the name Women Who Win, and finally that image with the name Women Who Win and the subtitle dynamic political coaching. I think it could have a neat look to use a different font for the word "dynamic."