- Logo Name：
- Company Intro：
- Our WHY - 2020 was a self-help wakeup call for every individual that exists on the planet in some shape, form, or capacity. With the warpspeed transformation and growth we've seen in the world due to COVID, it has introduced greater sensory overload that adds complexity to personal wellbeing, comfort, rest, and overall health. We believe there's been a major shift to self-care and our brand provides products and information focused on improving the quality of rest and comfort activities.
- The company is named after the Ensō symbol. Name Origin: In Zen, ensō is a circle that is hand-drawn in one or two uninhibited brushstrokes to express a moment when the mind is free to let the body create. We are a wellbeing and lifestyle brand promoting the essence of Wellbeing - the state of being comfortable, healthy, or happy. I would like to incorporate the Ensō symbol somehow - most appropriately for the O in our name. The name is something we want to build allegiance around that customers become familiar with so when they say "Ensōmniacs" - they know it's about the wellbeing company, and our logo should include some sort of design that can stand alone as a stamp/emblem for a shirt, product logo (imagine the Rolex crown on their watch dial). As well, we would like to be able to use the longform spellout of the name in some capacity as well. Simply put, a text logo with some form of badge/emblem/stamp. Color: open to your design input. The overall ask from me is to please consider in your design, our brand is trying to convey empathy, wellbeing, health, happiness, acceptance of self...you all are brilliant designers and understand how to put this information into a design. I am so excited to see what you all come up with!