The logo for FireShark should convey a sense of energy and dynamic action to the viewer. I am looking for something more towards the &quot;serious&quot; end of the spectrum as opposed to something cartoonish, but still with an element of fun to it to reinforce the media/engagement/personal touch aspect of the brand. &lt;br&gt;&lt;br&gt;When I visualize this in my head  - at least at this stage - I see a colored shark graphic in a vertical position as though it were leaping out of the water, with the text portion to the right.&lt;br&gt;&lt;br&gt;I also see a color scheme - again, at this stage - that conveys fire but in a toned-down way, so orange/red but with a significant element of blue/purple to cool things off. &lt;br&gt;&lt;br&gt;All of that being said, I am open to additional design ideas and would love to see what everyone can come up with.&lt;br&gt;&lt;br&gt;I also apologize in advance for my potential use of the phrase &quot;Oh I&#39;ll know it when I see it...&quot;

Great design, great communication throughout the process. I&#039;m very happy with the end result and would definitely work with this designer again.

FireShark Media