AMS Speed

Logo Name：

AMS Speed

Company Intro：

Tagline (optional for the logo): Wiring and Tuning Done Right the First Time I run a small automotive shop in the Kansas City area. I do custom engine wiring harnesses, ECU wiring, ECU tuning and performance modifications, mostly on performance and race cars. My harness work is motorsport-grade, built clean and built to last. I'm also adding fabrication and welding, so the logo needs to fit the whole shop, not just wiring and tuning. My customers are car guys who care how the work looks under the hood, not just whether it runs.

Instructions：

I want a simple, clean wordmark that says "AMS Speed." I want it to look like it belongs on a race car or a parts box, not a tech startup. It should be bold and easy to read. My current logo is attached. I want to keep the colors, but the rest can change. I'm not attached to the layout or the font. If you want to add a small icon or detail, here are some things I like: wiring, Deutsch connectors, a laptop (for tuning), or a TIG torch. My Christian faith is also very important to me and if there can be a subtle cross, that will be a plus. Keep it subtle. I don't want a busy logo with a bunch of stuff crammed in. Whatever you pick, it shouldn't make me look like only a welding shop or only a tuning shop. It should cover all of it. Where it'll be used: My website (amsspeed.com), shirts, vinyl decals, business cards, and invoices and paperwork. It needs to look good small, like a website header or a browser tab icon, and big on a decal or a trailer. Don't want: - AI-generated designs. I want a logo a person actually designed. - Clip art or stock icons - Flames, checkered flags or anything cheesy - Thin, hard-to-read fonts Fonts: Only use fonts that are free for commercial use (Google Fonts is great) or that come with a commercial license I'd have. Tell me the name of every font you used. Final files I need from the winner: - Adobe Illustrator (.ai) source file, plus EPS, SVG and PDF vector files, with all text converted to outlines - PNG files with a transparent background - Full color version - One color (black) version - White version for dark backgrounds - Horizontal version, plus a stacked or icon-only version if the design allows it - The exact colors used (HEX and CMYK) - The names of all fonts used I won't confirm the final package until I have everything on this list. I'll give feedback as entries come in, so check back.

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