• The Meaning: "Duo" represents the founder’s two daughters (Letícia and Lívia) and the two core pillars of the business (Light Nursery products like pacifiers/bottles and Heavy Nursery products like strollers/car seats). "Lê" is the shared initial of the daughters' names.
• Niche: Baby gear and nursery essentials e-commerce.
• Sales Channels: Primarily Marketplaces (TEMU, SHEIN and Amazon).
• Target Audience: Parents looking for practicality, safety, and modern design for their children’s essentials.