Sweet Charli’s Coffee + Energy is a mobile coffee and beverage brand inspired by my 1 year old granddaugther who was born with Beckwith Wiemann Syndrome. We will servie coffee and energy drinks from a custom trailer. We blend the warmth of a cute coffee shop more upbeat with sweet, fun drinks and something that feels friendly, strong, and fun. We want our logo to capture positivity, movement, and strength, while being versatile enough for use on our trailer, cups, apparel, and signage. We are targeting coffee lovers and energy drink fans ages 18–45 People who enjoy cheerful, uplifting brands. Outdoor event-goers, athletes, and busy commuters who want a quick energy boost