Collateral

Logo Name：

Collateral

Company Intro：

Collateral is a motivation app. You create a goal and provide an embarrassing photo that will be posted to your social media if you fail to reach your goal.

Instructions：

*** UPDATED DESCRIPTION - PLEASE READ *** After seeing the initial designs, we’ve decided on concept that we like. Contestants who’ve already submitted entires: please note that you'll probably only have a chance to make the finals if you create a design of this mold. --------------------------------------------------------------------------------- We want the icon to be a mix of a safe and a camera, in a flat style. Take a look at the attached images: one’s a safe/vault, one’s a camera. The shape of those two things are very similar, so try to blend the two into one. These are just examples, you can use your own camera + safe concept. They don't have to look just like the pictures. The entire logo should be on a Scarlet background (#FF1A00). The icon should be some combination of white/black/complementary reds. The word Collateral should be spelled out in white to the right or below. Note that the icon is more important than the font at this point, though we like the font on #37.

Preview

Preview

Reference Samples：