We are a franchise of this company: http://holdsworth-advantage.co.uk/. Our brand needs to work with theirs as their logo will be on our website and litereature but it should not copy theirs. Please *AVOID* purples. 
 
We work very locally so we want to look professional but approachable for small businesses. We want to convey quality but also value. 
 
Nothing too gimmicky. 
 
Bold and clean. 
 
Could you try some without a strapline and some with the strap: Advancing your business excellence.

Brilliant customer service and creative ideas.

Klimes