We are looking for simple, memorable, edgy elegance. Because the brand name is quite unusual it has to be easy to read. We&#39;re currently using a black and white, bold, upper case type face, but my view is that whilst it&#39;s simple and easy to read, it is also a bit boring. We would welcome the incorporation of some sort of animal / earth / nature-related symbol into the logo to support the vegan / natural message. 
 
Check out our website - also about to be re-designed - for an idea of our product range. Please bear in mind we are re-vamping our website very soon, so the colours and layout is all about to change. The logo will play a large part in shaping the new site. 
 
www.poochalita.com 
 
Would like to keep colours simple (black / white / silver) but we&#39;re open to ideas! Maybe a cool little colour pop somewhere in there...? 
 
Our brand name Poochalita is a registered trademark too, so we&#39;d like at least one option with the &quot;TM&quot; as well.

This designer took the idea right out of my head. Quick turnaround of suggestions and very friendly and easy to work with. A real star!