Heartland Transit

Logo Name：

Heartland Transit

Company Intro：

We provide transportation services for mobility-challenged passengers to-and-from their medical appointments (i.e. dialysis, chemotherapy, prenatal care, dental, etc.). Our passengers represent folks with physical limitations (requiring wheelchair/walker/cane-assistance) or folks who are socio-economically disadvantaged.

Instructions：

VERY IMPORTANT: I like logos that are SIMPLE, SUBTLE, CLEVER, ARTISTIC, and 3-DIMENSIONAL. Not a lot of color (ONLY unless it enhances the concept of the logo). 1. This logo will be placed on our vehicles, so a horizontal orientation would work best. 2. I don't want this logo to be too serious or "stiff"....but I also don't want this logo to be too whimsical. 3. I'd like my logo to convey a sense of friendliness, warmth, joy, and caring. The logos I attached as "Additional Inspirations" are quite clever. They portray the HEART aspect of our name AND they convey the TRANSIT aspect (by using the "Map Pin"). I particularly like the logo that has the HEART-shaped MAP (which conveys our business name and business purpose brilliantly!!!). I like this concept, but I don't want to be bound by it. I'd like the designers to have free course. If this concept is an inspiration start, that would be fine.

Preview

Preview

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