Yellowbrick

Logo Name：

Yellowbrick

Company Intro：

We are a government contractor and have services in acquisitions, business support and facilities, healthcare, and real estate. We have recently named our intranet, Yellowbrick, which is through the ADP portal. We came up with Yellowbrick through a technique called mind-mapping. Yellowbrick is a guide for our professional journey providing company-wide updates, establishing a community to help navigate the business, as well as a resources for employees.

Instructions：

We are not looking to change our company logo, but have included it for your reference. We are trying to create a logo for our intranet, which is called Yellowbrick. We want the logo for our intranet, Yellowbrick, to be in the same theme as our company logo. The colors do not have to be the same, but we would want it to compliment. We are not looking to combine the two logos. We want the Yellowbrick logo to stand alone. We also wanted to share some of Martek’s programs with you to understand how Yellowbrick fits in with our company culture. We have program called GEM™ in which we provide employees a gemstone on their anniversary to honor their years of service. Our HR e-mail is also GEM as it stands for Great Employees Matter. In the mind-mapping, when we were finalizing the name of Yellowbrick, Emerald City was in the back of our minds as it correlates to GEM. Yellowbrick is the journey they take on their way to their destination of Emerald City.

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