Toasti

visited this project
6 years ago
Main product is an electric heated mat for yoga, exercise, relaxation, mechanics lying under cars, etc. But we will expand into brand of "warming" products like socks, blankets, etc.
$129
BUDGET
64
ENTRIES
Open
Revisions
Winner
4
Complete
  • Design Brief6 years ago
    Logo Name:
    Toasti
    Company Intro:
    Main product is an electric heated mat for yoga, exercise, relaxation, mechanics lying under cars, etc. But we will expand into brand of "warming" products like socks, blankets, etc.
    Instructions:
    A warm and fun brand around a heated exercise/yoga mat. --Evokes warmth and fun. --Like you can "feel" the brand hugging you and keeping you warm. --But should not be too into a yoga motif because we want it to be appealing beyond yoga. --Keep it simple. It should be simple enough that it can be embroidered into clothing and work at 3cm to 3m wide. --Must look good in both all black, all white, and color. Encourage concept submissions in black and white (or single color). --In addition to these examples, also see the logo for Prana.com Please ask questions and have fun! Updates: --Hint: Please no more giant T's. We're not Tesla. --Hint: Look at my examples. There are no single giant letters. They all have a playful emblem that evokes an emotion related to the brand. --Hint: Things that evoke warmth: hot, heat, flame, fire, rising, billowing. The name is Toasti, like toast. Like being wrapped in a warm, toasty blanket with a cup of cocoa. Or, biting into a warm, toasted cinnamon bun.
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    Reference Samples:

  • C
    Client542586 years ago
    Reminder to designers to evoke warmth and a tad playful, like a hot yoga studio or laughing with friends around a fire in the ski chalet!
  • C
    Client542586 years ago
    A little movement might be appropriate.
  • haze is selected as the contest finalist!6 years ago
  • logoguy is selected as the contest finalist!6 years ago
  • johana is selected as the contest finalist!6 years ago
  • Design Concepts Completed6 years ago

    Open design concept stage had ended with 64 submissions from 13 designers. Go to DESIGNS tab to view all submissions.

    #74 by johana
    #73 by logoguy
    #57 by haze
    #46 by Lut5
    #45 by nurul_rizkon
    #43 by suraj_greenweb
    #40 by jaize
    #26 by shernievz
    #23 by rahmatillah11
    #16 by cikiyunn
    #15 by Girly
    #6 by hopee
    #3 by bricton
    ALL 64 Designs >
  • Design #71 by logoguy is declared WINNER!6 years ago
    #71 by logoguy
  • C
    Client542586 years ago

    $10 participation tip awarded to #64 by johana