Smart Cookie Club

Logo Name：

Smart Cookie Club

Company Intro：

We offer play-based enrichment classes for infants, toddlers and preschoolers and their accompanying parents/caregivers. Our program is based on evidence-based science that children learn best in a play-based environment and we're all about engaging with both the children and parents, educating the adults on how to play and teach their children successfully and in a fun way! Our target market is modern millennials, aged between approx 28-44 in a mid-high income bracket. Most are first or second time parents who are looking for enrichment programs; they're very much into healthy eating and providing the best opportunities and products for their kids

Instructions：

We want something cute and attractive to children but modern and trendy/funky to attract the parents, all while maintaining the integrity of an educational program. We haven't been that impressed with the typical kids program logos out there, they kind of look a bit cheap and cheesy - we'd like something that looks more sophisticated. We are looking for an image that represents the areas of learning. We like our current font (Pacifico) and would like to keep if possible but not totally against changing it. Same for the turquoise colour. I've also attached our old logo, which we loved but are unable to use (the cookie) so we're looking for something fresh! - THIS WILL HAVE TO CHANGE A BIT BASED ON NEW PARAMETERS. <br>We tried doing a campaign a few weeks ago before the site crashed and had some really great ideas given! We loved the idea of a child`s silhouette with a cognitive(educational spin) or a parent and child silhouette.

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