Cozily

visited this project
8 years ago
The Cozily brand was created to form an umbrella brand under which a range of products will be sold - the products are centered around improving peoples COMFORT in and outside the home.<br><br>Some of the initial products to be sold are:<br><br>Travel Pillows<br>Seat Cushions<br>Lumbar Support<br>Nursing Pillows<br>Knee Pillow<br><br><br>So what does ‘Cozily’ mean?<br><br>Adjective to denote ‘snugly, warm, comfortable. Example:<br><br>"nestled cozily by the fire"<br><br>This term is to be used for the above products with the aim of establishing these brand principles:<br><br>1. HIGH QUALITY products from high quality materials<br>2. COMFORTABLE - products aimed at easing discomfort<br>3. BENEFICIAL - products are aimed at benefiting users<br><br>
$129
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1
ENTRIES
Open
Revisions
Winner
4
Complete
  • Design Brief9 years ago
    Logo Name
    Cozily
    Company Intro
    The Cozily brand was created to form an umbrella brand under which a range of products will be sold - the products are centered around improving peoples COMFORT in and outside the home.<br><br>Some of the initial products to be sold are:<br><br>Travel Pillows<br>Seat Cushions<br>Lumbar Support<br>Nursing Pillows<br>Knee Pillow<br><br><br>So what does ‘Cozily’ mean?<br><br>Adjective to denote ‘snugly, warm, comfortable. Example:<br><br>"nestled cozily by the fire"<br><br>This term is to be used for the above products with the aim of establishing these brand principles:<br><br>1. HIGH QUALITY products from high quality materials<br>2. COMFORTABLE - products aimed at easing discomfort<br>3. BENEFICIAL - products are aimed at benefiting users<br><br>
    Instructions
    The colours I've chosen (in order of importance) are:<br><br>1. Blue - comfort, calm, trust<br>2. Green - peaceful, ethical, trust<br>3. Brown - reliability, support, dependability<br><br>You have free reign to use your creative instincts on using 1 or 2 of the colours above.<br><br>As like some of the logos I've chosen as part of this brief, I like simple logos with a high quality typeface with another added element (image/sign/shape) to denote the core brand COMFORTABLE/COZY<br><br>I don't want the logo to be too corporate. <br><br>Below are a couple links to competitors in one of our products, Travel Pillows:<br>http://www.amazon.com/gp/product/B00ZP7QVYW?keywords=travel pillow&psc=1&qid=1443793370&ref_=sr_1_18&sr=8-18-spons<br>http://www.amazon.com/gp/product/B00WKYINBM?keywords=travel pillow&qid=1443793370&ref_=sr_1_8&sr=8-8<br><br>The logo cannot obviously be for Travel Pillows only but the above it to give you an idea of the style I'm looking for.<br><br>The key idea is that this logo will be used as the main logo under which ALL of our products will be sold under.<br>
    2015102714405136999.jpg

    Reference Samples

  • #12 by wendeesigns is selected as the contest finalist!9 years ago
  • #33 by FilipAjlina is selected as the contest finalist!9 years ago
  • #31 by mashoodpp is selected as the contest finalist!9 years ago
  • Design Concepts Completed8 years ago

    Open design concept stage had ended with 1 submissions from 1 designers. Go to DESIGNS tab to view all submissions.

  • Design #61 by wendeesigns is declared WINNER!8 years ago