Film & TV logo design inspiration
Make it memorable
In a heavily competitive and visual industry, the logo needs to make an impact. Logos for film and tv companies often only appear briefly at the beginning or end of the credits or in the corner of a screen crowded out by other information. Subtlety is perfect for online and print media, but bold lines and bright colors are needed in broadcasting or a movie theatre to ensure instant brand recognition. Given the industry, it is also worth considering how the logo might look in animation form.
Think outside the box
For film production companies, traditional film reels, cameras, and 35mm film are popular themes in logos. However, sometimes to stand out you need to be different. Often production companies have quirky names or focus on a particular genre such as wildlife documentaries which make a good jumping off point for the visuals. On the other hand, if you're a broadcaster that specializes in sports, for example, you might look at something different from the traditional sporting images in order to stand out from your competitors.