Tusk or TUSK

Logo Name：

Tusk or TUSK

Company Intro：

The target audience is a social media impulse buy, both male and female, but all on the conservative side of the political spectrum.

Instructions：

The purpose of this logo is primarily to be laser etched in a very small size (approx 1/4" in height) onto drinkware. The logo will be used as a trademark/brand below a text saying. The entire brand is Tusk Tumblers, but given how the logo will be used, the "Tusk" portion of the logo must stand on its own without the need for "Tumblers". The logo must be simple in its design, used as a 1-color, and not contain any small details. The text "Tusk" must be clearly legible at a small size. The brand is loosely based on the Republican party's elephant logo. We have considered trying to use the "T" in "Tusk" and have one of the top legs of the "T" curve to represent a tusk, while the other let of the "T" wraps back around to represent the shape of an elephant's ear, but we have not played with this design element to see if it actually works. Again, the logo should NOT include separate graphic elements, but should instead focus on the text, and it MUST work as a 1-color. It should not contain any box around it, or lines above or below that would cause the "Tusk" text to be smaller in order to fit in a 1/4" high imprint area. For reference as to how it will be used, please refer to tipsytumblers.com or poperloucollection.com. Both of these logos are used in a very similar fashion to how Tusk will be used.

Reference Samples：