- Logo Name：
- Company Intro：
- RowLogic is a company that designs software for petroleum marketers to help automate their processes and make them more efficient. There are two main branches of the company: apps (four of them) and business analytics.
- I've uploaded the current logo (as well as the icons for each of the four apps). The colors in the past have been black and white. I'm fine with black and white, or maybe black and white and one other color. I want it to be very minimal. The company is primarily software engineering, but focused on the needs of the petroleum marketing industry - automating their processes, providing tools for business intelligence. Would love to have something that subtly conveys technology/software/coding connecting with the petroleum industry. And if we fall in love with a new logo for RowLogic, explore the possibility of redoing/updating the icons/logos for the four apps as well. Ultimately I want the main RowLogic logo and all four app pictures to be cohesive. I'm leaning towards moving away from the four lines in the front of the name. I feel like it looks too much like a menu bar. The "row" in RowLogic refers to horizontal rows of code that the software developers write. We need a better way to show that.
- RWe're leaning towards designs that have an icon to the left of the name. We want the icon to be very simple, minimalistic. Favorite color combinations are blue/silver (or gray), maroon/silver, but we're not opposed to trying other colors. We want the name RowLogic to have the word "Row" bolded. The R and L in the name should be slightly taller than the rest of the letters. The company is a very old-school company, but trying to head more into a modern feel. We need something that appeals to both older, more conservative people but is heading in a more modern direction. Thank you for your submissions!