If you think the purpose of your brand needs no explanation, think again. We tend to concentrate on our company’s needs and see the product or service we are selling as a top priority. So, before you start to look for your company’s purpose, take a moment to define what realistic goals you need to reach to run a successful business, and to guarantee the best user experience for every customer. Your brand’s “why” cannot simply be answered by what you have to offer; it has to focus on your audience and how you can answer their questions and solve their problems. Potential customers or clients are looking for a business that instills trust and has the ability to make a meaningful impact on their lives. If you can’t describe the purpose of your company brand clearly, chances are you are wasting the potential of your best asset.
What have all great logos in common? All great logos have different shapes, colors, fonts, sizes, and structures (letters only, letters + graphics, or just graphics) but even if they are so different, they have many characteristics in common.
For startup founders, creating a startup logo is often the first step in their entrepreneurial journey. Depending on the situation, you can find a freelance logo designer, start a logo design contest, or hire a branding agency to create your logo. In recent years, we see another popular logo design option emerging called online logo makers. There are lots of logo maker websites popping up on the Internet and each one claiming to be the best. We decided to do a comparison test by providing the same input and see which logo generator can produce the best results.
Becoming a big-time entrepreneur is perhaps the biggest dream of most people. At the same time, it is super challenging especially considering the huge competition in the modern world of business.
Google Fonts is a huge collection of free open-source fonts curated by Google and developed by font designers around the world. 48hourslogo being the most affordable logo design marketplace, free Google fonts are used extensively in our logo design contests. Based on a quick study of our most recent 100 winning logo designs, here are the 9 most popular Google fonts for logo designs.
Open Sans is a humanist sans serif typeface designed by Steve Matteson, Type Director of Ascender Corp. This version contains the complete 897 character set, which includes the standard ISO Latin 1, Latin CE, Greek and Cyrillic character sets. Open Sans was designed with an upright stress, open forms and a neutral, yet friendly appearance.
This is a guest post from LogoAi.com – An online logo maker powered with AI Technology.
Matching business card and stationery pack (including letterhead and envelope) are essential for your brand. After designing your business logo you may want to also create a matching business card and stationery for your brand.
Many of our customers choose to get a matching brand identity design after creating their custom logos. And one of popular brand identity design option is social media cover design. Whether it’s Facebook, Twitter, Pinterest, or Instagram, our designers can help you create a design that perfectly matches your brand.
With more than 40,000 completed logo contests under our belt, 48hourslogo showcases one of the largest logo design portfolio in the industry. If you are thinking about creating a new logo for your business, researching existing designs from your industry can help you discover what style of logo works best for your business.